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HEFEI TRADE SHOW 2018

HEFEI TRADE SHOW 2018

CMC participated in the 12th China International Nuts and Roasted Seeds, Snacks Foods & Ingredients and Packaging Machinery Exhibition which took place in Hefei, Central China, from April 13 to April 15. This is the third year for CMC to join the trade show. A CMC booth was set up among those sponsored by other US agricultural products. Dried cranberries and CMC brochures were displayed at the booth. Approximately 700 copies of various CMC brochures were distributed and 30 business cards...

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Cranberry In-Store Promotion at Hema Fresh in Guiyang

Cranberry In-Store Promotion at Hema Fresh in Guiyang

From March 7-18, CMC had a cranberry in-store promotion at Hema Fresh, premium supermarket in Guiyang, the capital city of Guizhou Province in Southwest China. 5 SKUs from 4 brands of cranberry products including dried cranberries and cranberry juice were featured at this promotion. The store set up a cranberry special display counter with cranberry samples and brochures as giveaways. CMC arranged for promoters to introduce shoppers to cranberries’ basic features and benefits. The promoters...

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Cranberry Menu Promotion in Shanghai

Cranberry Menu Promotion in Shanghai

Between February 1 and March 1, CMC ran a cranberry menu promotion in Shanghai. 8 restaurant brands with a total of 14 outlets participated. These restaurants were Moller Villa, Hejixiaocai Restaurant, No.2 Pujiang, Pujiang Essence, Yun’s Fusion Cuisine, Back in Time, Cuisine & Lounge, and Eat More Fish. Throughout the promotion, which ran through the important Chinese New Year festive period, each participating restaurant offered three or four new courses using dried cranberry, cranberry...

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Cranberry Media Appreciation Lunch Event

Cranberry Media Appreciation Lunch Event

On February 1, CMC organized a Cranberry Media Appreciation Lunch at the Moller Villa Hotel Shanghai to announce the launch of a Cranberry Menu Promotion. The lunch menu included Cranberry Goose Liver, Cranberry Shrimp and Cranberry Cocktail. They were all specially developed by Moller Villa. 27 members of the media and 17 cranberry importers/distributors participated in the event. Tyler Babcock, Deputy Director of ATO Shanghai, gave the welcome remarks. Mabel Zhuang, CMC’s China...

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2018 Cranberry Guangzhou Food Technicians Association Annual Conference

2018 Cranberry Guangzhou Food Technicians Association Annual Conference

CMC co-sponsored the Guangzhou Food Technicians Association Annual Conference that was held on Jan 10, 2018. Mabel Zhuang delivered a speech on behalf of CMC to about 250 members of the association, who were mostly chefs from local hotels and restaurants. Cranberry products and brochures were displayed at the venue. In addition, three cranberry products, Cranberry Fragrant Yolk Crisp, Cranberry Red Bean Flaky Pastry and Cranberry Ham Cookie were specially created by the caterer to serve those...

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Cranberry Cooking Class With CHUNBO.COM

Cranberry Cooking Class With CHUNBO.COM

On December 16, a CMC cooking class was held in collaboration with Chunbo.com, an emerging website for natural and healthy foods. 38 VIP guests and other followers of Chunbo.com attended the event in Shanghai. Ryan R. Scott, Director of Agricultural Trade Office Shanghai, gave a welcome remark. Mabel Zhuang then gave a short presentation on U.S. Cranberry, followed by a short Q&A session. A video of harvesting cranberries was also shown at the venue. Food blogger Four Seasons Barbie, who...

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